Best WhatsApp Chatbot Tools for Driving Business Growth

Date:
August 27, 2024
Updated on:
March 9, 2025
Read time:
5 mins
Blog Image
Written by:
Vidhya Sivaramakrishnan
Illustrated by:
Arvin David

October 27, 2024

Picture this: A thriving B2B logistics company faces a challenge of handling bulk customer inquiries and shipment requests while meeting tight deadlines.

This leaves their support team struggling with response times. Result? Reduced CSAT and increased customer attrition rates.

Enter WhatsApp Chatbot! From automating inquiries to order tracking, WhatsApp chatbot tools help in streamlining operations for better CX.

This can be validated by a commissioned study conducted by Forrester, which mentions after implementing automated messages, businesses witnessed a 36% reduction in operational costs for their call centers.

Read on to learn more about the top WhatsApp chatbot tools and their unique features to boost CX.

What are WhatsApp chatbot tools?

WhatsApp Chatbot tools are applications that use the WhatsApp messaging platform to mimic text-driven human communication.

WhatsApp Chatbots can be incorporated using the WhatsApp Business Platform to autonomously reply to various client communications like sales and customer support.

A WhatsApp chatbot aims to give consumers an engaging experience through the messaging app they use regularly. Additionally, these chatbots enable businesses to interact with customers to acquire data in scripted and AI-driven formats.

Here are some of the top features of WhatsApp chatbot tools!

  • Automated Responses: They provide swift responses for common queries 24/7 to reduce wait times and enhance CSAT.
  • Natural Language Processing (NLP): This comprehends and reacts to user questions in a human-like manner by accommodating various phrasing and linguistic differences.
  • Third-party app integration: It easily interacts with several third-party apps like CRM systems to track orders and process payments.
  • Multilingual support: It offers multilingual capabilities to cater to a global audience.
  • Personalization: Employ user data like customer behavior to personalize interactions. This not only enhances the UX but also drives higher conversion rates.
  • Reporting and analytics: This makes evaluating performance and analyzing user engagement easier. Furthermore, this data regarding consumer interactions aids in enhancing service offerings.

The Power of WhatsApp Chatbots

Using WhatsApp Chatbots can save industries up to $11 billion and 2.5 billion customer service hours.

WhatsApp chatbots have solidified their position as essential resources for companies that wish to boost customer engagement.

Let's take a look at some of the ongoing trends!

1. Seamless customer service

A Forbes publication on CX statistics states that self-service is preferred by 59% of consumers for easy inquiries.

With the introduction of WhatsApp chatbots, businesses can ensure that customer inquiries are addressed promptly without requiring live agents. This immediate support cuts down on the frustration of long wait times.

2. Hyper-personalization

Customers of today demand personalized experiences, and WhatsApp chatbots use user data to present offers and messages that speak to each buyer. This strengthens the relationship between brands and customers.

3. Enhanced payment integration

WhatsApp chatbots are transforming the way transactions occur on messaging platforms. It provides a secure interface to ensure hassle-free payments within the chat itself. This helps in streamlining the buying process and minimizes cart abandonment.

4. Boosting business efficiency

WhatsApp chatbots are improving operational efficiency in multiple ways. However, some of the top everyday tasks include:

  • Appointment scheduling
  • Order tracking
  • Answering FAQs

Why businesses should leverage chatbots on WhatsApp

While chatbots can be used on multiple channels, WhatsApp leads the way due to the following reasons.

1. Large-scale user adoption

WhatsApp was the top-most downloaded messaging and chat app in June 2025, with 57 million installations. Plus, WhatsApp Business received about 25.8 million downloads during the same month.

This sizable audience base allows businesses to reach out to many customers who use the platform. Additionally, it opens up avenues for businesses to communicate with current customers and acquire possible new ones.

2. Higher open rate

A Forbes report suggests that messages sent via WhatsApp have a whopping open rate of 98%, while traditional email has an open rate of 20%.

This means businesses can ensure their communications, like promotional messages or customer support inquiries, are seen and acted upon on WhatsApp.

3. End-to-end encryption

WhatsApp's end-to-end encryption function offers an extra degree of protection. It protects sensitive customer data by ensuring that communications can only be viewed by the sender and the recipient.

This reassures customers that their personal data remains secure.

4. Simple to set up

Businesses can integrate chatbots into WhatsApp with relative ease with user-friendly tools designed for non-technical users.

This ease of use means that companies can spend their time making their customer interactions better instead of getting stuck on complex technical stuff.

5. Emotional intelligence

WhatsApp chatbots are distinguished by their emotional intelligence, which allows them to comprehend user sentiment and provide tailored responses.

For example, when a consumer complains about a delayed order, an emotionally intelligent chatbot can acknowledge their feelings and provide relevant answers.

6. Visual and multimedia integration

WhatsApp enables the incorporation of rich media, in contrast to text-only channels. In addition to standard text responses, businesses can use image and video messages.

As per a Forbes study, adding visuals to your web content has such a strong effect that, after three days, individuals' data retention increases from 10% when it is just text to 65% when combined with an impactful image.

A WhatsApp chatbot can deliver eye-catching images and visually walk customers through goods and services. This multimedia approach increased customer engagement and lead conversions.

7. Customization possibilities

WhatsApp offers a wide range of customization options. Businesses can customize conversational flows to fit their distinct brand voice and satisfy particular consumer preferences.

This versatility helps create a personalized user experience that aligns closely with the brand’s identity.

Here is a table that draws a comparative analysis between a chatbot on WhatsApp versus other popular channels.

Channel

WhatsApp chatbot

SMS chatbot

Email chatbot

Media format

Text, Images, Videos, Voice

Text only

Text, Images

Real-time engagement

Yes

Yes 

Limited

Security

End-to-End Encryption

Limited

Varies (often not encrypted)

Automation

High

Moderate 

Moderate 

What are the benefits of using the WhatsApp chatbot tools?

Here is a detailed account of the top benefits of using WhatsApp chatbot software for businesses.

1. Lead generation

WhatsApp chatbots offer a conversational interface to interact with users to qualify leads and assist prospective buyers in sales.

For instance, an insurance company can deploy a WhatsApp chatbot to interact with potential customers and explain the manifold importance of term insurance. It collects contact information and schedules a follow-up call, thereby converting interest into leads.

2. Personalized marketing

WhatsApp chatbot helps businesses send tailored marketing messages based on consumer behavior.

These chatbots can customize messages to match each user's demands by examining.

  • Previous exchanges
  • Previous purchases
  • Browsing patterns

Let's consider an example! A beauty brand uses a chatbot to recommend products based on previous purchases. If customer X frequently buys skincare items, the chatbot will send targeted promotions on new products that align with her interests.

This personalized approach solidifies brand loyalty and maximizes customer engagement.

3. Promotes brand allegiance

Customers are more likely to form an emotional bond with a business when they feel appreciated and understood. 91% of customers believe they are far more inclined to purchase from companies that provide them with relevant deals and suggestions.

A chatbot can provide a feeling of familiarity by remembering a repeat customer's

  • Name
  • Preferences
  • Past purchases

4. Metrics and ROI analysis

WhatsApp chatbots make ROI analysis and thorough metrics tracking easier. Companies can collect user interaction data to spot patterns in

  • Consumer behavior
  • Conversion rates
  • Response times

This data is essential for enhancing customer service and marketing tactics.

Let's take the instance of A healthcare provider using chatbot conversations to identify frequently asked patient questions.

Additionally, chatbots can collect direct feedback from a customer after a service is completed. This helps fill in knowledge gaps and improves their service offerings.

5. Automate order inquiries

Consumers frequently have inquiries concerning order statuses or shipment details. Deploying a WhatsApp chatbot can decrease wait times by offering quick responses to these queries.

An e-commerce store can use a WhatsApp chatbot to provide customers with order tracking updates automatically. Offering real-time responses not only enhances CX but also lessens the workload for human customer support agents.

6. Appointment scheduling

WhatsApp chatbots streamline the booking process for various sectors by making appointment scheduling easy. Businesses can set up chatbots to let users make appointments and check availability within the app.

For instance, a dental clinic can use chatbots to handle patient appointments by automatically scanning the calendar for open times and verifying reservations. This enhances the UX by allowing customers to book appointments at their convenience.

Top 10 WhatsApp chatbot tools

Here are the top 10 WhatsApp chatbot solutions providers, their key features, advantages, and disadvantages.

Tool

Ideal For

USP

Gallabox

  • Lead generation
  • Large-scale marketing campaigns
  • Automate customer services
  • Appointment Booking
  • Order tracking
  • No-code WahtsApp chatbot
  • Highly customizable
  • Advanced integrations

Landbot

  • Customer support
  • Marketing campaigns
  • Simple visual interface
  • Rich media incorporation

Respond.io

  • Multi-channel communication
  • Customizable workflows
  • Unified inbox
  • AI-powered replies

Interakt

  • New customer acquisition
  • Retargeting leads
  • No-code chatbot
  • Smooth conversational flows

Gupshup

  • Automate customer interactions
  • Create personalized experiences
  • Real-time monitoring of customer interactions
  • High-end integrations

Freshchat

  • Automate repetitive tasks
  • Omnichannel engagement
  • AI-generated answers
  • Chatbot templates

BotPress

  • Customizable customer support
  • Developer-friendly
  • Open source

AiSensy

  • Broadcasting bulk messages
  • Automating customer support
  • Drag-and-drop Interface
  • Multiple WhatsApp chatbots in one account

Sinch Engage

  • Pre-qualifying leads
  • Personalized interactions
  • Multilingual NLP
  • Live agent routing

Tidio

  • Customer support
  • Sales and marketing
  • AI-enabled messaging
  • Pre-built templates

1. Gallabox

Gallabox is a no-code conversational commerce platform created to assist small and medium-sized businesses in automating and modernizing their CX processes.

It offers highly advanced WhatsApp chatbot tools that streamline various business functions like lead generation and customer retention.

Key Features

  • ChatGPT connector: This connector enables businesses to utilize advanced conversational AI for more dynamic interactions. No intricate configurations or coding are needed.
  • No code visual builder: It allows users to create and customize chatbots easily without technical expertise.
  • Pre-defined templates: They offer interactive messages curated for various scenarios to reach out to potential prospects and customers.
  • Conversation workflows: It provides straightforward drag-and-drop chatbots to interact with customers at any time of day. Additionally, it allows smooth integration of catalogs into the chat to drive customer interest.
  • Contact assignment: Businesses can manage leads by automatically assigning conversations to the appropriate team members.
  • Bot connectors: They enable seamless integration with various external tools and systems to manage customer relations and process payments.

Pros

  • Helps in automating feedback campaigns and immediately saves responses in the CRM
  • Allows chatbot-initiated conversations to register attendees for events via WhatsApp swiftly
  • Optimizes the lead funnel by segmenting customer responses based on quality and intent
  • Advanced integration of WhatsApp tools with Razorpay and Shopify to help businesses level up their operations

Cons

  • When using high-end features, users may experience an initial learning curve.

Ratings and reviews

  • G2: 4.6/5 (150+ reviews)

  • Capterra: 4.5/5 (N/A)

2. Landbot

Landbot is a chat-based artificial intelligence landing page builder and chatbot that can be deployed on WhatsApp for customer retention and developing leads.

Key Features

  • No-code builder: Creates elaborate flows using a visual drag-and-drop interface and rich media
  • Opt-ins widget: Compiles a list of WhatsApp users and expands your list for permission-based advertising messages
  • Team inbox: Ensures a seamless transfer of customer service calls to human agents and manages bulk queries from a centralized inbox
  • Integrations: Enables live data transmission and reception via native integrations or Webhooks
  • Analytics: Sets objectives and examines conversational dropoffs with chatbot analytics

Pros

  • A helpful support team that helps businesses in the onboarding process
  • Offers a wide range of pre-defined templates to drive meaningful conversations
  • Provides a free testing environment to check the functionality of the bot while designing

Cons

  • The learning curve can be challenging
  • It might be difficult to create intricate conversational flows using conditional reasoning

Ratings and reviews

  • G2: 4.7/5 (310+ reviews)

  • Capterra: 4.4/5 (N/A)

3. Respond.io

Respond.io is an AI-driven unified messaging platform that enables companies to communicate with clients via several channels like WhatsApp. From cross-selling marketing, Respond.io's WhatsApp chatbot helps in promotional initiatives.

Key Features

  • Multi-channel integration: Easily integrates with other messaging platforms from a single interface
  • Customizable automation: Offers tailored automated responses that can be easily configured to address common queries
  • Intuitive interface: Simplifies the management of chatbot functionalities by allowing teams to monitor conversations

Pros

  • Businesses can cross-verify the messages with the preview option to ensure efficiency
  • Offers extensive reporting and analytics options to level up your marketing campaigns

Cons

  • Beginner users may find the customization process complicated

Ratings and reviews

  • G2: 4.8/5 (280+ reviews)

  • Capterra: 4.2/5 (N/A)

4. Interakt

Interakt is a full-stack WhatsApp platform that offers various high-end tools to boost customer engagement. It offers a quick fix for a drag-and-drop chatbot builder that requires no programming.

Key Features

  • Automated responses: They design customized workflows for customer engagement and quick query resolution
  • Shared inbox: It manages all customer inquiries in one centralized location for easy collaboration
  • Smooth onboarding: It seamlessly integrates with existing applications and platforms

Pros

  • Helps in bulk messaging for marketing campaigns
  • Streamlines bookings and appointments with an easy-to-use interface

Cons

  • Limited analytics with basic plans

Ratings and reviews

  • G2: 4.5/5 (N/A)

  • Capterra: 4.4/5 (N/A)

5. Gupshup

Gupshup is a feature-rich WhatsApp platform that lets you create and implement smart chatbots to improve customer engagement. With its many cutting-edge features and WhatsApp Business API interfaces, businesses can launch outreach initiatives.

Key Features

  • Custom integration: The tool automates processes and incorporates WhatsApp chatbots with your preferred third-party solutions.
  • Payments: It makes it simple to communicate bills and make payments through WhatsApp.
  • Messaging templates: This solution offers diverse messaging templates with specific links and offers to drive sales.

Pros

  • Enables businesses to train and implement chatbots without using any code
  • Integration with systems such as CRM and payment processors
  • Gupshup's pay-as-you-use, pre-paid model guarantees that there are no additional costs.

Cons

  • Complex reporting feature

Ratings and reviews

  • G2: 4.4/5 (50+ reviews)

  • Capterra: 4.3/5 (N/A)

6. Freshchat

Freshchat is a messaging software by Freshworks for customer engagement. It offers WhatsApp tools to enhance customer support experiences.

Key Features

  • WhatsApp templates: It guides interactive user conversations via pre-built templates to save time.
  • Automation: It sends automated WhatsApp messages with rich media, including audio, video, GIFs, and engaging images.
  • Bulk messaging: It enables companies to use a straightforward, user-friendly interface to send bulk WhatsApp messages to customers.

Pros

  • Allows agents to handle numerous WhatsApp messages in one location conveniently
  • Creates and implements chatbots using your WhatsApp Business Account to offer intelligent self-service choices

Cons

  • Per user, per month pricing structure can be expensive for small industries

Ratings and reviews

  • G2: 4.4/5 (490+ reviews)

  • Capterra: 4.1/5 (110+ reviews)

7. BotPress

WordPress is a robust open-source chatbot platform that helps in designing configurable WhatsApp chatbots. It is an excellent choice for companies that require sophisticated automation since it allows autonomy over chatbot behavior.

Key Features

  • Independently hosted and open-source: Offering complete control over modification and data
  • NLP and conversational AI: Capable of managing intricate, multi-turn dialogues
  • Prebuilt modules: Allows businesses versatility and saves time communicating with potential leads
  • Multilingual features: Helps to cater to a global clientele

Pros

  • Seamless integration with existing knowledge bases
  • Helps in automating conversations and providing instant customer support

Cons

  • Requires advanced-level technical expertise for management and setup

Ratings and reviews

  • G2: 4.6/5 (320+ reviews)

  • Capterra: 4.5/5 (N/A)

8. AiSensy

AiSensy is a marketing platform that offers WhatsApp tools, such as a chatbot, to drive business growth. Its drag-and-drop interface makes designing chatbots easy and seamless.

Key Features

  • Integration: The software integrates the chatbot with WhatsApp Pay and Catalogs to display your offerings and encourage payments within WhatsApp
  • Re-target: It segregates your audience and rebroadcasts messages on WhatsApp to increase conversions
  • Scheduler: It plans broadcasts in different time zones up to two months in advance

Pros

  • Offers a drag-and-drop interface to build chatbots without any technical knowledge
  • Automates sales processes by providing customers with quick responses

Cons

  • Interface may be challenging for beginners

Ratings and reviews

  • G2: 4.4/5 (N/A)

  • Capterra: 4.4/5 (N/A)

9. Sinch Engage

Since Engage is a communication platform that allows businesses to interact with customers through a variety of channels, including WhatsApp.

Key Features

  • Multilingual NLP: The software comprehends and converses with your customers in over 100 languages
  • End-to-end integration: It offers API to effortlessly connect with all of the most popular call centers, knowledge base, ticketing, and CRM applications
  • Smart analytics: The solution examines individual BT messages and allows administrators to track responses from the dashboard

Pros

  • Automates campaign management by ensuring live agent routing
  • Provides analytics to monitor and enhance your KPIs

Cons

  • Absence of a combining API to use with the team's technology

Ratings and reviews

  • G2: 4.6/5 (N/A)

  • Capterra: 4.4/5 (N/A)

10. Tidio

Tidio is a customer service platform that offers businesses WhatsApp chatbot solutions. It is simple to use and does not require technical expertise.

Key Features

  • Drag-and-drop chatbot builder: It makes setup swift because no coding is needed
  • Integrated inbox: The tool integrates email, live chat, and WhatsApp to provide smooth customer service
  • AI-enabled chatbot: It handles monotonous requests, eliminating human intervention
  • Pre-built templates: It offers already configured chatbot setups to save time and drive engagement

Pros

  • No coding experiences are required to deploy the chatbot
  • Allows businesses to add as many custom fields and tags as they like

Cons

  • Pricing may be high for advanced features
  • Automation options are restricted in contrast to more sophisticated chatbot platforms

Ratings and reviews

  • G2: 4.7/5 (1610+ reviews)

  • Capterra: 4.7/5 (460+ reviews)

How do I choose the best WhatsApp chatbot tool for my business?

With so many alternatives available, selecting your company's best WhatsApp chatbot tool might feel daunting.

However, breaking it down into manageable steps can help you find the perfect fit. Here are the key points to consider:

Step 1: Assess your needs

Before exploring the features of several tools, consider what your company needs in particular. Do you want appointment scheduling or maybe CRM integration? Your major objectives will guide your selection procedure.

Step 2: Look for ease of use

You want a tool that is easy to use and powerful. Seek out platforms with:

  • Drag-and-drop capabilities
  • Easy-to-use interfaces
  • Straightforward setup procedure

Putting your chatbot into practice will save you time and hassle, allowing you to concentrate on what really matters—your customers!

Step 3: Verify the integration capabilities

The chatbot you select should be able to blend in with your current technological environment.

Verify that it can be integrated with other software you use, such as:

  • E-commerce platforms
  • Email marketing platforms
  • CRM systems

This integration will guarantee a seamless information exchange and streamline procedures.

Step 4: Look for support and resources

Lastly, consider the support options available with the chatbot tool. A good provider should offer:

  • Reliable customer support
  • Comprehensive documentation
  • Training resources

This reliability is important when encountering challenges or optimizing your setup.

Drive Customer Engagement with Gallabox's WhatsApp Chatbot

Choosing the right WhatsApp chatbot tool can completely change how your business communicates with its customers. You can preserve personalization while increasing CSAT and automating processes with the right platform.

But there isn't just one perfect strategy that suits everyone. Whether you're an independent company with a tight budget or a large corporation in need of advanced capabilities, selecting a WhatsApp chatbot tool that fits your needs is essential.

Hence, take your time to go through the features, price ranges, plans, and drawbacks of each tool to find your perfect pick.

Are you looking for a user-friendly platform that simplifies building a WhatsApp Chatbot if you have zero coding experience? Head out to Gallabox. From lead qualification to service bookings, we offer a wide suite of chatbot functionalities for different industries.

Start your 7-day free trial today to explore our advanced WhatsApp Chatbot solutions!

FAQs

1. What are WhatsApp chatbot tools?

WhatsApp chatbots are automated messaging tools that enable businesses to interact with customers on the WhatsApp platform.

2. Why should I use a WhatsApp chatbot for my business?

WhatsApp chatbots enhance customer engagement by providing 24/7 support and enabling personalized experiences.

3. What features should I look for in a WhatsApp chatbot tool?

You must look for key features like ease of use, customization options, integration capabilities with existing tools, AI-powered responses for improved interaction, and analytics for tracking performance.

4. Are there any recommended WhatsApp chatbot tools?

Yes! Some of the top WhatsApp chatbot tools include Gallabox, Freshworks, Tidio, and Landbot. However, you need to review each tool according to your unique needs because they all have different features and price ranges.

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